Sunday, July 12, 2009

What's In a Name Part II

Hello! To pick up on last entry, I would like to talk further about General Motors and their name change in the realm of numbers and energy.

Numerology refers to the numbers 1 through 9 and offers a basic characteristic or keyword for each number. Every number over 9 ultimately reduces to a single digit. With knowledge of the meaning of each number, one can understand the order of numbers in our lives. Believe it or not, your company name, your corporate brand holds energy and communicates this energy based on the spelling of the name. I also take in consideration the color and the design of the brand in the intuitive analysis and of course, the application of those elements.

In looking at General Motors and discerning whether or not they would benefit from a name change, it is interesting to note what “General Motors” “GM” and “General Motors Corporation” communicate by way of numerology.

“General Motors” and “General Motors Corporation” both have the same “destiny” or what I refer to as a “directional” number, which suggests the overall consciousness of the company. Both spellings have a directional number of a “9” which represents endings. But also, 9 is a global/humanitarian number. In fact, a 9 vibrates to the role of unconditional love, and the color green.

Now, keep in mind, corporations can experience crises, just like people experience crises when they do not live up to their vibrational number(s). So perhaps rather than changing their name, living up to their numbers may be the best thing for General Motors. I know this is an “ouch” but really looking at their numbers, including the life path number and honestly asking if you are living up to your potential is most important.

Having a 9 means they can be universal, it does not mean to dominate, it means to be universal, global. Their life path number, which is the d/m/yyyy the company was officially “born” was September, 16. 1908 which adds up (9/16/1908) to a 25/7. That tells me as well that it is necessary to come from a more spiritually based (morally based) objective. If they shift their consciousness, rather than their name, GM should thrive.

In the article by Emily Fredrix she also cited several corporations that changed their names and their image. I would like to reference some other name changes and “vibrational shifts” based on those changes. Some, although they shifted the name, did not shift their “destiny” “directional” vibration (number). I will talk a little about these corporations next entry.

Of course, other numbers come into play, such as the life path number of a company (the “birth date”) as I mentioned with GM, but my time is short here and this entry is long! I would like to add that yesterday I heard GM changed its name to "General Motors Company" to project a smaller more manageable company. Does this change work with the numerology? YES! because now they shift from a 9, which is the more global, humanitarian number to a 6 Directional Number, which is about caregiving and nurturing. It will be interesting to watch and see how they live up to this vibration.

See you next time!

Blessings, Catherine Poole, CMO of The WIN Firm

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