Thursday, November 11, 2010

Using video to create a professional image

Hi there! It's Chris Teague, Creative Director for the WIN Firm brining news from WIN's underground marketing warehouse.

Each company I have worked with over the years wants to promote quality in everything it does... Having the options of social media today, many of our clients seek to engage audiences by using these new social tools. However, we are reminded everyday how important some of the traditional tools, like video, are to a company's professional perception. Yes friends, it is important to remember how important a visual image is to a customer's perception of your organization.

The example below demonstrates just how important one of our client's thinks video is to his company's success...



In the video above, Phil Bachman Toyota had the look, concept and script already laid out for us at WIN. All we had to do was deliver a HD, quality spot that separated the dealership from lower quality produced spots that the local TV stations were offering. Why? Phil Bachman spends a lot of money on TV broadcast advertising and deserves to have the latest and newest technology incorporated into their visual communications. Even though we at WIN did not create the script or concept, we still were able to deliver a bit of creativity by making sure the dealership's video stood out with quality filming.

You and I know the importance of maintaing a positive perception among our customers... Using old tools, like video, and incorporating new technology is one way WIN has helped our clients maintain the professional identity they represent. Please share with me some of the ways you are using old tools and incorporating new technology to demonstrate your commitment to communicating a professional identity. Feel free to email me your examples.

Take care everyone... Go do great things today!

Your guy making marketing simple,
Chris Teague

Tuesday, November 9, 2010

Back from Brasil!

Hi, I am Chris Teague , the Creative Director and Content Manager for the WIN Firm. Welcome to our firm's blog!

WIN Firm is back from Brasil and ready to rock out our new marketing program for start-ups and young businesses! After spending several weeks in Brasil and planning for a new year, we took some time off from blogging about our company and made sure we came out with innovative and engaging information for each you! So, we are here to announce the WIN Firm is driven to help you take your business to new heights!

Check out a recent thirty-second clip we created for a fun toy store!


Following the fever of the World Cup, we captured what fans in the U.S. did at a cool restaurant in Johnson City, TN!


I look forward to engaging each of you here on the WIN Firm's blog! Be ready to see what we can do for you...

Take care,
Chris Teague